A financial competitor analysis is based on an investigation and analysis of competitors of a company or business dealing with finances. Such an analysis must be tabulated in the correct manner so that the results of the financial competitor analysis can be utilized to derive maximum benefit for the financial sector company, business or enterprise. A financial competitor analysis must account for the competitor’s strengths and weaknesses and also highlight the advantages and disadvantages of both. Customer profiling is an important part of financial competitor analysis. Thus, a financial competitor analysis must include suggestions to the triggering company for improvement of its relationship with customers, and deliver great financial advice.
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